AI Use in the Automotive Sector Course

This course is designed for professionals who write as part of their day-to-day work and want to boost both the quality and efficiency of their writing. Whether you're crafting LinkedIn posts, annual reports, marketing content, emails, presentations, or internal communications, AI tools like ChatGPT can streamline your workflow and help you communicate more clearly and confidently.

No previous experience with AI is required - this course is ideal for both beginners and those already familiar with tools like ChatGPT. It’s especially valuable for business owners, entrepreneurs, and busy professionals looking to save time, work more efficiently, and build confidence in their writing for everyday tasks.

Learners who complete this course will:

• Develop the confidence to engage in conversations about AI.
• Understand the strengths and limitations of AI tools.
• Be aware of popular AI tools on the market and how they differ in functionality and use.
• Gain hands-on experience using AI tools.
• Learn how to draft prompts to get the best results from AI tools.
• Build a library of useful prompts to support business writing tasks.
• Understand how AI can be integrated into different stages of the writing process.
• Understand the core principles of effective business writing.
• Gain awareness of key compliance and privacy issues relating to AI.

Caitlin Macleod is a freelance content marketing consultant working primarily in the tech industry. She previously wrote for The Hustle, a newsletter with two million paying subscribers, and currently works with Andreessen Horowitz, a Silicon Valley venture capital firm. She has a masters degree in media and is the winner of an Independent Podcast Award. Caitlin uses a range of AI tools to achieve her professional goals on a daily basis.

9.30am - 12.30pm

*Book your spaces 2 weeks or more in advance of the course date and receive a £100 discount on the course fee*

Member Fee: £329 + VAT (Full Price £429 + VAT less than 2 weeks before the course date)

Non-Member Fee: £529 + VAT (Full Price £629 + VAT less than 2 weeks before the course date)